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Figure II-1. Factors that affect flow in websites

Part II - Web Performance Optimization

factor that affect flow in websites graph

Figure II-1. Factors that affect flow in websites

Skadberg, Y., and J. Kimmel. 2004. "Visitors' flow experience while browsing a Web site: its measurement, contributing factors and consequences."
Computers in Human Behavior 20 (3): 403422. Flow is an optimal experience where users are fully engaged in an activity.
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