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Japanese Broadband World’s Fastest, Cheapest – Iceland Cools off in Global Broadband Penetration Rankings – US Broadband Penetration Grows to 85.9% Among Active Internet Users – November 2007 Bandwidth Report

Japan has the fastest broadband speeds and the lowest cost per megabit per second of all countries surveyed, according to recent data from the OECD (see Figures 1-3). Japan enjoys costs per megabit over four times lower than that of the US. Iceland fell three places from third to sixth in global broadband penetration from Q4 2006 to Q2 2007, while the US remained at 15th place (see Figure 4). Ireland led all countries in net growth of broadband penetration per 100 inhabitants (see Figure 5). Meanwhile, in the US broadband penetration grew to 85.91% among active Internet users, up 0.6 percentage points over September 2007.

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Western Europe Leads North America in Broadband Growth – US Broadband Penetration Grows to 85.3% Among Active Internet Users – October 2007 Bandwidth Report

Countries in Western Europe are growing at a faster pace in broadband subscribers than the US and Canada. Confirming the broadband trend from last month’s report Western European countries are adding subscribers at faster rate than North America, according to a recent report by Point Topic. Meanwhile in the US, broadband penetration grew 0.56 percentage points to 85.31% among active Internet users in September 2007.

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Europe Passes US in Broadband Penetration – US Broadband Uptake Grows to 84.8% Among Active Internet Users – September 2007 Bandwidth Report

Broadband penetration in the EU is now on par with the US and Japan, according to a bi-annual broadband survey from the European Competitive Telecommunications Association (ECTA). ECTA attributes the 16% growth in broadband lines over the last six months to increased competition from new telecom entrants employing local loop unbundling and cable. Meanwhile in the US, broadband penetration jumped 1.32 percentage points to 84.75% among active Internet users in August 2007.

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US Jumps to 24th in Worldwide Broadband Penetration – US Broadband Uptake Grows to 83.4% Among Active Internet Users – August 2007 Bandwidth Report

Reversing a previous trend, the US moved up from 25th to 24th in broadband penetration worldwide in the first quarter of 2007 (see Figure 1). At the high end of the broadband spectrum, South Korea retains its lead over Hong Kong, Monaco, and Iceland in household broadband penetration. At current growth rates however, Hong Kong should pass South Korea in the summer of 2007 to become the leading nation in broadband penetration. Meanwhile, broadband penetration among active Internet users grew to 83.43% in US homes in June, up 0.2 percentage points from 83.23% in June 2007.

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Google Dominates Top Video Sites – US Broadband Penetration Grows to 83.2% Among Active Internet Users – July 2007 Bandwidth Report

Google’s YouTube leads all video sites in unique users, stickiness, and growth over the past year. Combining YouTube with Google Video, Google dominates the top video sharing sites, with over 4.4 times the users as its nearest competitor. Despite accounting for a small fraction of the files on the Internet, web videos from YouTube alone account for more than 10% of the traffic. That is why video optimization is important for web site performance and saving bandwidth. Broadband penetration among active Internet users grew to 83.23% in US homes in June, up 1.05 percentage points from 82.18% in May 2007.

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Over Half of US Households Subscribe to Broadband – US Broadband Penetration Grows to 82.2% Among Active Internet Users – June 2007 Bandwidth Report

53% of all US households now subscribe to a broadband high-speed Internet service at home, according to Leichtman Research Group. Broadband services now account for about 72% of all home Internet subscriptions – compared to 60% last year. Broadband adoption is strongly tied to household income. Just 45% of households with annual incomes below $30,000 subscribe to an Internet service at home – compared to 92% of households with annual incomes above $75,000. Broadband penetration among active Internet users grew to 82.18% in US homes in May, up over 10 percentage points from 71.76% last year.

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OECD Broadband Report Questioned – US Broadband Penetration Grows to 81.8% Among Active Internet Users – May 2007 Bandwidth Report

In our April bandwidth report we reported that the US dropped to 15th out of 30 countries surveyed by the OECD. The Information Technology and Innovation Foundation (ITIF) says that the broadband penetration data reported by the OECD is not an adequate measure of a nation’s relative position in broadband technology. The ITIF suggests that adding speed and price to the equation would show a more complete picture of a nation’s broadband rankings. Calculated in this way the US ranks 12th in global broadband penetration, two spots behind Canada at 10th overall (see Table 1). Turkey paid the highest price for high-speed broadband at $115.76 per month while Japan paid the least for high-speed broadband service at $0.27 per month.

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US Broadband Penetration Breaks 80% Among Active Internet Users – Canadians Log Most Time Online – March 2007 Bandwidth Report

US broadband penetration broke 80% among active Internet users for the first time in February. Although broadband uptake has slowed over the past two quarters, US broadband growth shows no signs of a saturated plateau. North of the border, Canadians spend more time online than any other country, according to comScore Networks. Canadians view over one-third more web pages than the average US user, holding a 14 point lead in broadband penetration over the US.

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iTunes Popularity to Surpass RealPlayer in 2007 – European Broadband Growth Slows – US Broadband Penetration Grows to 79.1% Among Active Internet Users – February 2007 Bandwidth Report

Users of iTunes grew by 47.5% over the past year, while the other streaming media players had single-digit growth. At current growth rates iTunes users will exceed RealPlayer users by the second quarter of 2007 (see Figure 1). European broadband growth has decreased in recent months. US broadband growth slowed a bit in January, growing by 0.62% percentage points to 79.1% among active Internet users.

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