The Ann Arbor news reported on our new book on Monday. Tina Reed interviewed Andy King last week and posted the story on the Ann Arbor News blog.
In the interview, Andy King defines Website Optimization, talks about fast first impressions, and defines a great website. He also discussed working with Pure Visibility, Inc., another Ann Arbor firm who wrote the two PPC chapters of the book.
Making a good first impression really counts on Web sites