Ann Arbor, MI - Aug. 06, 2008 - Website Optimization announced today that starting immediately readers can download "Conversion Rate Optimization," a free sample chapter from Andy King's new book titled Website Optimization: Speed, Search Engine and Conversion Rate Secrets In this downloadable sample chapter Andy King and Matt Hockin discuss the best practices of "Conversion Rate Optimization," the process of optimizing your web pages and landing pages to convert more of your website visitors into sales, leads and opt-ins.
Conversion Rate Optimization Chapter Summary Author Andy King says that, "Website Optimization is all about persuasion. Well-optimized sites persuade people to email, to call, and ultimately, to buy. Using proven methods of design, persuasive copywriting and layout, conversion rate optimization transforms visitors into customers." With the average conversion rate hovering between 2.5 and 3.1% (Fireclick 2008, Shop.org 2007), the importance of a conversion optimized site becomes clear. Although "your mileage may vary," you can expect that high-quality optimization will increase conversions by 50% to 600% or even more. Conversion Rate Optimization can help your organization meet the following business goals: Your guide to success on the Web today,Website Optimization Secrets gives you effective strategies and precise techniques to help your website attract more prospects and successfully convert them into buyers. Website Optimization: Speed, Search Engine and Conversion Rate Secrets retails for $39.99 and is available at major bookstores and at Amazon.com
Buy Website Optimization Secrets Book from Amazon.com Conversion Rate Optimization Sample Chapter Paperback: 367 pages # # #
http://www.websiteoptimization.com/secrets/
Conversion Rate Optimization Sample ChapterThe Benefits of Conversion Rate Optimization
Conversion Rate Optimization Chapter Announcement (this release as a PDF)
Publisher: O'Reilly Media, Inc. (July 17, 2008)
Language: English
ISBN-10: 0596515081
ISBN-13: 978-0596515089
By website optimization on 7 Aug 2008 PM
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