Users of iTunes grew by 47.5% over the past year, while the other streaming media players had single-digit growth. At current growth rates iTunes users will exceed RealPlayer users by the second quarter of 2007 (see Figure 1). European broadband growth has decreased in recent months. US broadband growth slowed a bit in January, growing by 0.62% percentage points to 79.1% among active Internet users.
Bandwidth Report Tags: streaming media survey
Apple iTunes Usage Grows 69% Over Past Year – US Broadband Penetration Climbs to 77.7% Among Active Internet Users – December 2006 Bandwidth Report
Users of Apple’s iTunes player grew by nearly 69% over the past year (see Figure 1), but by only 26% since January. Among the big four streaming media players, only RealPlayer showed significant growth compared to Apple since the beginning of 2006. Broadband growth continued its steady climb in November, growing by 1.1% percentage points to 77.7% among active Internet users.