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Diagnosing Slow Web Servers with Time to First Byte

Slow web servers can be caused by a number of factors. You can test for slow server response times with the time time to first byte metric. more »

Average Web Page Size Septuples Since 2003

Within the last eight years, the size of the average web page has more than septupled, and the number of external objects has more than tripled. While broadband users have experienced somewhat faster response times, dial-up users have been left behind. more »

Serving 2012 Olympic Tickets: London2012 15, CoSport 0

The race is on to get tickets to the 2012 Summer Olympics in London, England. Are the web sites handing the traffic as fast as the athletes they promote? more »

Speed Optimizing Google Analytics

Learn how to speed up web pages that use Google Analytics with a few simple changes, while maintaining its advantages for faster-loading sites. more »

Velocity 2010 Web Performance Conference

Highlights from the Velocity 2010 conference on web performance. This sold-out event explored the latest technique for fast websites, and is a must-see for performance engineers. more »

Page Speed Factored into Google Search Rankings

Google's addition of a page speed signal to its search rankings algorithm officially links performance with search engine marketing. The loading speed of a web page affects user psychology in a number of ways, and now it can affect its rankings as well. more »

Anatomy of a Redesign

A behind the screens look at a recent redesign of WebsiteOptimization.com. Includes CSS sprites, Movable Type integration, and a three-dimensional look. more »

Memory Markers and the Subjective Duration of Experience

New research shows that Web developers need to balance the need to create rich, immersive experiences with tolerable download times and scant distractions. more »

Web Page Performance Thesis

A Ph.D. thesis on web page performance quantifies the key factors in web page response times. Uses software to measure, model, and monitor response times and improve user satisfaction. more »

Usability Study: Men Need Speed

In a recent usability survey, researchers from Southern Illinois University found that after ease of use, men prefer fast download speed to easy navigation. Women prefer ease of use, easy navigation, and accessibility. The researchers hypothesize that these different usability criteria are due to differences in how men and women use the Web. more »

Study: Web Users Prefer Speed Over Customization

The most important interface design factor is speed, according to a new HCI study. Good interface design is essential for widespread user adoption and ultimately website success. more »

The Psychology of Web Performance

Users experience psychological and physiological effects when interacting with web pages, experiencing frustration when not completing tasks and engagement at faster web sites. Learn how web page response times affect user psychology and behavior. more »

Home Page Usability and Credibility Survey

A usability survey revealed that high growth companies are not evaluating and improving their home page designs in a systematic way. By comparing the home pages of the Fortune 30 against Inc Magazine's fastest growing companies, researchers from Minnesota State University found the Fortune 30 had a usability score over 36% higher than the fast growing companies. more »

Book Preview: Information Foraging Theory

We interview today's digital Darwin Peter Pirolli, summarizing his revolutionary new book Information Foraging Theory. Hungry minds are foraging for valuable information on the Web. Learn how to boost your website's information scent or risk becoming a missing link. more »

The Interactive Effects of Website Delay, Breadth, and Familiarity

A recent study examined whether website delay, breadth, and familiarity have interactive effects on user psychology and performance. A significant three-way interaction among all three factors showed that the ill effects of delay can be dampened by familiarity and breadth. Developers are urged to consider site familiarity, breadth, and delay together rather than separately. more »

Clickstream Study Reveals Dynamic Web

A new browser study revealed a shift in how we interact with the Web. University of Hamburg researchers found the Web moving from static hypertext information to dynamic interactive services. Clickstream heatmaps and web page statistics show rapid interaction over smaller areas of the screen. The authors recommend that web developers create concise, flexible, and fast loading web pages to keep pace with the speed of web navigation. more »

First Impressions Count in Website Design

Web designers have as little as 50 milliseconds to capture the interest of potential customers. Through the halo effect, first impressions can influence subsequent judgments of website credibility and buying decisions. more »
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Last modified: December 10, 2011.