Web Site Optimization: Maximum Website Performance

Web site optimization produces highly competitive web sites that out-perform on every measure; traffic, speed, conversion rates, sell-throughs, and, most importantly, return on your investment.

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WordPress Performance Optimization – speed optimize wordpress websites

WordPress is a very popular CMS used for websites. Offering an intuitive interface to manage and update websites WordPress is justifiably popular. However, WordPress sites can be slow, which can harm conversions and search engine rankings. This article explores the most frequent performance issues with WordPress sites and offers some solutions.

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By on June 16, 2014

Beware HTTP Redirects for SEO and Performance – carefully use URL redirection for SEO and web performance

HTTP redirects or URL forwarding is a technique for redirecting one URL to another. Often used for avoiding broken links in new sites, or abbreviating URLs, HTTP redirects are a convenient way to preserve traffic and avoid 404 errors. Used incorrectly, however, redirects can cause SEO and performance issues.

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By on March 24, 2014

Install Mod_Pagespeed – improve website speed automatically testing mod_pagespeed

Google’s mod_pagespeed is an open source Apache module that automatically applies best practice performance rules to web pages and their associated objects. Mod_pagespeed has more than 40 available optimization filters, including image optimization, CSS and JavaScript concatenation, minification, caching, sharding, deferring JavaScript and more. While mod_pagespeed won’t solve all performance problems, it will trim the fat from unminified text files and graphics, and reduce HTTP requests. This article tests the effect of mod_pagespeed on an example site.

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By on February 17, 2014

Avoid Mass Web Hosting – improve TTFB and website speed by moving your server hosting

Mass web hosting is a popular way to host web sites. Lower costs, easy site creation, and convenience lure site owners to host with the likes of HostGator, GoDaddy.com, and Yahoo.com. The problem with mass hosting is just that, a massive amounts of sites on overloaded servers. With sometimes hundreds of sites on a single web server, your site can suffer slowdowns when another site on the same server gets hammered. Often the best approach in this situation is to move to a new host with more lightly loaded servers. This article shows the effects of such a move for a client on a mass web host.

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By on January 22, 2014

Healthcare.gov Website Performance Revisited – website speed audit and optimization of healthcare.gov with radware fastview

Previously we reviewed the healthcare.gov website for speed, and found it lacking. The old site was notoriously slow and spawned many “wait” error messages for users looking for health care. Just in time, President Obama made a pledge that the site would be fixed (with a new performance czar) by the end of November. To test his promise, we reviewed the site shortly after that deadline, in early December (see Figure 1). This report shows the results of this study. To see how much the site could be improved further, we had our friends over at Radware test the site with their automatic optimization software called Fastview, which we reviewed in a previous article.

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By on December 15, 2013

Speedy Mobile Sites Impact Google Search Rankings

Google is now factoring in mobile friendly web designs and mobile site speed into their search engine rankings. With the growth of mobile devices surfing the Web (some sites we’ve tested have more than 40% of their traffic from mobile devices) Google wants its search engine users to experience the full richness of the Web by rewarding sites with fast mobile-friendly designs.

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By on November 26, 2013

Use a Website Accelerator – testing automated web performance optimizer radware fastview

There are a number of automated ways to speed up your website. Web developers can deploy both software and hardware solutions to speed up their website automatically. By embedding best practices into code, vendors can speed up websites without the need to involve developer resources. This article evaluates Radware’s Fastview web acceleration hardware. Some other solutions are listed below.

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By on November 20, 2013

Velocity 2013 New York City Highlights – web site performance and operations conference

The first Velocity Web Performance and Operations conference held in New York City ran from October 14-16, 2013. In its sixth year, Velocity is a conference devoted to testing and speeding up websites. Co-founded by Steve Souders, of YSlow and Page Speed fame and now with Google, attending Velocity is a great way to stay up to date on the latest performance trends, include mobile performance. This article gives some highlights from the conference.

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By on October 23, 2013

Healthcare.gov Performance Review – website speed audit of healthcare.gov affordable care act obamacare

The Affordable Care Act began enrollment on October 1, 2013 for health care coverage beginning on January 1, 2014. Health care consumers are directed to log-on to the healthcare.gov website (see Figure 1), call, or show up in person. Over 2 million people have accessed the site in the first two days, many experiencing errors or delays (which the media is characterizing as “glitches” and “growing pains”). Let’s take a closer look at the healthcare.gov website to see how its performance can be improved.

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By on October 2, 2013