Speed Tweak
Learn speed techniques you can use to increase page download speed. Speed Tweak of the Week shows how to optimize XHTML, CSS, JavaScript, graphics, and other web page components to maximize web site speed and usability.
By planning ahead and batching your changes, you can minimizing learning mode in Google Ads. Reducing the amount of time your campaigns are in learning mode will help you fully utilize your budget and PPC ad campaigns.
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Learn how to mix call-only ads with text ads in Google Ads. Boost quality scores and leads with this PPC ad mixing technique.
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Dayparting your PPC ads can make your campaigns more efficient. Learn how to schedule your display campaigns for the times when people are most likely to convert.
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The use of third party services is growing at a rate of nearly 42% per year. The reliance of third party services is increasing load times and performance variability across the Web.
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The use of tracking software has a significant compounding effect on website performance. In a recent tracking study, the page speed of the average top 500 website was greater than 2 times faster when trackers were blocked. Reducing the number of trackers on your website can give a significant boost to web page speed.
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Localizing ad text can boost CTR significantly. Adding some local geography to our text ads boosted CTR by over 90%.
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This eye tracking study found that females pay more attention to banner ads with discounts and models.
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